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Lead Product Designer, Growth (Mobile)

Perplexity · San Francisco

Location
San Francisco
Workplace
Remote
Employment
Full time
Posted
12 November

About this role

In 2026, we launched Computer, the defining product for the new era of agentic AI. We’ve scaled beyond the millions of people using Perplexity every day for research, shopping, investing and curiosity into a new paradigm of using AI to transform knowledge into action.

About the role

Perplexity is looking for an experienced Lead Product Designer to own mobile design for Growth. You'll shape the experiences that bring Perplexity to as many people as possible on the device they reach for first, making software that feels like the future but can be understood and used by anyone in the world today.

Growth design has its own craft and nuance, and so does mobile. You'll own the highest-leverage moments in the mobile user journey: first-run onboarding and activation, consumer acquisition surfaces, conversion flows, paywalls and pricing, the nudges and upsells that drive adoption of new products and features, and the retention loops that turn first-time users into daily ones.

This is design where a few pixels, a single step, or the timing of a transition can move real numbers, so you'll pair a high craft bar with rigorous experimentation, letting real data guide the work. You'll do that in the real material: prototyping on device, writing SwiftUI in Xcode, and putting up your own PRs. You care about clarity, craft, details, and delight as much as you care about growth and impact.

This role is deeply cross-functional: you'll partner closely with our Growth, Product Marketing, mobile engineering, and brand design teams, and you care about everything it takes to make a product great: product, interaction, growth, copywriting, engineering, and marketing.

What you'll do

  • Lead mobile product design for Growth across the full lifecycle: acquisition, activation, retention, monetization, and enterprise expansion

  • Design first-run and onboarding experiences that feel native to the platform and get users to value as fast as possible

  • Craft conversion and upsell flows for mobile, including paywalls, pricing, and plan comparison

  • Design growth experiences for an AI-native product, getting people to their first great answer fast and helping them discover new capabilities like Computer

  • Bring the Perplexity brand to life in our growth surfaces through cinematic motion, visual design, and interaction detail

  • Prototype on device early and often, using real code to answer questions static mocks can't

  • Write SwiftUI and put up your own PRs, working alongside mobile engineers to close the gap between the design and what ships

  • Partner closely with Growth and Product Marketing on positioning, messaging, and funnel strategy

  • Design and run experiments, using data and real usage to drive decisions and measure impact

  • Explore what new platform capabilities and form factors make possible for growth

  • Think about how to go from 0→1 but also how to make your decisions scale well

  • Contribute to process so we're always shipping changes you're proud of, as often as possible

What we're looking for

  • Experience designing consumer or prosumer products, with a strong track record of shipping native mobile apps

  • Deep fluency in iOS: platform conventions, navigation patterns, gestures, system components, and what's new each year

  • A solid understanding of growth nuances: onboarding, activation, acquisition, conversion, upsells, paywalls, pricing, and retention

  • A data-informed approach, fluent in experimentation, funnels, and metrics, and comfortable learning from usage

  • Excellent visual, UI, interaction, and motion skills, with a knack for bringing a brand to life in product without getting in the way of use

  • Comfort prototyping on device, working in Xcode with SwiftUI, and putting up your own PRs in a production codebase

  • An excellent communicator who can tell a clear story from data and design rationale to team members and leadership

  • You care about shipping great software more than anything else

  • Comfort with a high level of autonomy and ambiguity, and the craft to be seen as a peer lead by the rest of the design team

  • 5+ years of industry experience

Nice to have

  • Experience designing for Android or working in Jetpack Compose (we design iOS-first, but Android is in scope)

  • Fluency with motion tools such as Rive, Lottie, or After Effects

  • You've already been exploring or prototyping interactions for foldables like iPhone Duo

Notes for candidates

  • Please submit your portfolio with your application.

As published by Perplexity. Applications are handled on their site.

About Perplexity AI

Perplexity AI builds AI native search tools. Perplexity Ask, a new search interface that uses OpenAI GPT 3.5 and Microsoft Bing to directly answer any question you ask.

All 138 openings at Perplexity AI

One click, then it is written

Apply to Perplexity with a resume written for this role.

Queue Lead Product Designer, Growth (Mobile) and I read the posting, rewrite your resume against it, draft the cover letter, and score the fit. Then you press send, or press one button and I fill in Perplexity’s form for you.

  1. 01Drop your resume

    A PDF or a LinkedIn URL. About a minute, once.

  2. 02I rank the openings

    Every weekday morning, the live catalog scored against your history. Up to 20 worth your time, not two hundred links.

  3. 03Each one is written up

    Resume rewritten for the posting, a cover letter, a fit score. Press send, or let me fill in the form.

  • 25 sent a week, free
  • No card
  • Nothing sent until you say so

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Put this to work

Paste your career in once. Every application after that is written for you.

Drop a resume or a LinkedIn URL. I rank the live openings against it, rewrite the resume and write a cover letter for the best of them, and fill in the employer's form when you press the button. You read, you decide what goes out.

  1. 01Drop your resume

    A PDF or a LinkedIn URL. About a minute, once.

  2. 02I rank the openings

    Every weekday morning, the live catalog scored against your history. Up to 20 worth your time, not two hundred links.

  3. 03Each one is written up

    Resume rewritten for the posting, a cover letter, a fit score. Press send, or let me fill in the form.

  • New matches ranked and written before you are up.
  • Every bullet stays inside what your history supports. Nothing invented.
  • Queued, submitted, interviewing, offer: one screen, not a spreadsheet.

Free, no card. Up to 25 applications sent a week, and nothing is sent until you say so.

Listed from the job board Perplexity publishes. Refolk is not the employer and does not handle their hiring. Applications go to Perplexity directly.

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