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GTM Engineer, Marketing

Nooks · San Fransisco, California

Location
San Fransisco, California, United States
Workplace
Hybrid
Employment
Full time
Level
Mid level
Posted
2 months ago

About this role

About Nooks.ai:

Nooks is an applied AI lab building the Agent Workspace for GTM. We design AI agents that operate across the full sales action set, from account strategy to prospect research and outreach. Building 0→1 has never been easier, but selling at the speed of the market remains the last frontier for AI. Our mission is to 10x every seller by automating the busywork so they can focus on what humans do best: closing deals.

Today, over 1,500 customers run on Nooks, including Notion, HubSpot, Cursor, and Rippling. We’ve raised $70M+ from top VCs like Kleiner Perkins, which made its first sales-tech investment in over a decade with us. Since then, we’ve tripled ARR each year for 3 years running and grown a high-caliber team turning the art of sales into a scalable science.

About the Role:

We're looking for a GTM Engineer, Marketing to help build the foundation for a world-class marketing operations function at Nooks.

We're looking for a systems thinker who loves solving complex problems, building reliable infrastructure, and making marketing more intelligent through automation, data, and AI.

You'll partner closely with Demand Generation, RevOps, Sales, Data, and Product Marketing to ensure our GTM engine is accurate, scalable, and resilient as we grow. You'll help design the systems, processes, and measurement framework that power everything from lead routing and attribution to campaign execution and reporting.

The ideal candidate is deeply analytical, relentlessly curious, and proactive. You don't wait for something to break; you design systems that make failures visible before they become problems, and you're constantly looking for opportunities to simplify, automate, and improve.

What You'll Do:

  • Build a scalable marketing operations foundation

    • Own the systems, processes, and operational infrastructure that power our marketing organization

    • Design scalable workflows that support a rapidly growing GTM organization

    • Continuously improve the reliability, maintainability, and performance of our marketing systems

  • Own marketing automation

    • Build and optimize automated campaign workflows, lifecycle programs, lead management, and operational processes

    • Improve system reliability by reducing manual processes and eliminating fragile workflows

    • Identify opportunities to leverage AI to automate repetitive operational work

    • Build trusted measurement

      • Own marketing attribution, campaign measurement, and performance reporting

      • Partner with Marketing Leadership to develop durable measurement frameworks that help us understand what's working and where to invest

      • Continuously improve data quality and reporting accuracy across the funnel

      • Design resilient GTM systems

        • Improve lead routing, enrichment, scoring, lifecycle management, and data governance

        • Build monitoring, alerts, and operational safeguards that proactively identify issues before they impact the business

        • Create systems that are observable, reliable, and easy to maintain as the business scales

        • Partner across the GTM organization

          • Collaborate closely with Demand Generation, RevOps, Sales, Data, and Marketing to improve operational efficiency

          • Translate business problems into scalable technical solutions

          • Recommend new tools, integrations, and processes that strengthen our GTM stack

          • Help shape the future of Marketing Operations

            • Evaluate new AI-powered tools and emerging technologies that can improve marketing efficiency and effectiveness

            • Continuously challenge existing processes and recommend better ways of working

            • Help build a modern, AI-first marketing operations function that becomes a competitive advantage for Nooks

            • What You Bring:

              • 4 - 7 years of experience in Marketing Operations, GTM Operations, Revenue Operations, or a similar analytical systems role at a high-growth B2B SaaS company

              • A systems thinker who enjoys solving complex operational problems and designing scalable solutions

              • Strong analytical skills with the ability to identify patterns, diagnose root causes, and make data-driven decisions

              • Experience building and managing marketing automation, attribution, and lead management systems

              • Experience with HubSpot or similar marketing automation platforms, with the ability to think beyond any single tool

              • Strong understanding of CRM architecture, marketing technology, integrations, APIs, and data flows

              • Curiosity about AI and excitement for applying it to automate workflows, improve operations, and increase team productivity

              • A proactive mindset: you surface problems before others notice them and bring thoughtful solutions, not just observations

              • Strong communication skills and the ability to collaborate effectively across technical and non-technical teams

              Equal Employment Opportunity Statement

              Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law.

              Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.

              As published by Nooks. Applications are handled on their site.

              Skills this posting mentions

              Analytical SkillsRevenue OperationsAutomation

              About Nooks

              Nooks is the Agent Workspace for intelligent outbound. We pair human judgment with AI execution so reps spend less time on busywork and more time building real relationships that turn into pipeline. Nooks brings signals, account history, and next-best actions into one multi-channel system for AI sequencing so outbound stays relevant as you scale. Over 100 teams have switched from legacy sequencing tools to Nooks, more than doubling email-sourced pipeline, cutting research time by 90%, and consolidating multiple vendors into one platform. Over 1200 customers rely on Nooks, including sophisticated sales organizations at HubSpot, Deel, ZoomInfo, and Rippling.

              All 45 openings at Nooks

              One click, then it is written

              Apply to Nooks with a resume written for this role.

              Queue GTM Engineer, Marketing and I read the posting, rewrite your resume against it, draft the cover letter, and score the fit. Then you press send, or press one button and I fill in Nooks’s form for you.

              1. 01Drop your resume

                A PDF or a LinkedIn URL. About a minute, once.

              2. 02I rank the openings

                Every weekday morning, the live catalog scored against your history. Up to 20 worth your time, not two hundred links.

              3. 03Each one is written up

                Resume rewritten for the posting, a cover letter, a fit score. Press send, or let me fill in the form.

              • 25 sent a week, free
              • No card
              • Nothing sent until you say so

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              Put this to work

              Paste your career in once. Every application after that is written for you.

              Drop a resume or a LinkedIn URL. I rank the live openings against it, rewrite the resume and write a cover letter for the best of them, and fill in the employer's form when you press the button. You read, you decide what goes out.

              1. 01Drop your resume

                A PDF or a LinkedIn URL. About a minute, once.

              2. 02I rank the openings

                Every weekday morning, the live catalog scored against your history. Up to 20 worth your time, not two hundred links.

              3. 03Each one is written up

                Resume rewritten for the posting, a cover letter, a fit score. Press send, or let me fill in the form.

              • New matches ranked and written before you are up.
              • Every bullet stays inside what your history supports. Nothing invented.
              • Queued, submitted, interviewing, offer: one screen, not a spreadsheet.

              500 free credits on sign-up. No card. Nothing is sent until you say so.

              Listed from the job board Nooks publishes. Refolk is not the employer and does not handle their hiring. Applications go to Nooks directly.