Market Research Lead
OpenAI · San Francisco
About this role
About the Team Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence. With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences. Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies. The Marketing Insights & Analytics team aims to understand the markets, audiences, behaviors, attitudes and needs to shape outreach strategies and inform product and business decisions. We’re the strategic partner that discovers insights, specifically: foundational understanding, marketing strategy, thought leadership, measurement and tracking. About the Role You will be the Market Research Lead that translates insights into actionable marketing plans and executions, drive business results, and orient the team towards strategic thinking to drive brand outcomes. This is critical as we hope to reach millions of users and businesses worldwide. This role can be based in San Francisco, CA or NYC, NY utilizing a hybrid work model (3 days per week in-office). In this role, you will: - Play an integral part of Marketing and be a strategic partner to brand, product marketing, creative, product and beyond. - Design, execute, and deliver high-impact research using mixed methods. - Work on a diverse portfolio of business challenges - how do we reach the next billion people, how do we grow internationally, how do we position our suite of products, and how do we ship joy to our customers. - Translate business questions into research plans. - Translate data into clear, compelling narratives. - Develop deep empathy for developers, builders, and technical decision-makers, understanding their workflows, motivations, and pain points across the lifecycle - Shape go-to-
Excerpt from the posting OpenAI published. Read the full description on their site before applying.
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About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. AI is an extremely powerful tool that must be created with safety and human needs at its core. OpenAI is dedicated to putting that alignment of interests first - ahead of profit. To achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. Our investment in diversity, equity, and inclusion is ongoing, executed through a wide range of initiatives, and championed and supported by leadership. At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.
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