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Product Marketing Manager - Developer Marketing

Chromatic · USA

Location
USA
Workplace
Remote
Employment
Full time
Level
Mid level
Posted
6 months ago

About this role

Product Marketing Manager - Developer marketing

At Chromatic, our mission is simple: help teams build better, more trustworthy UI faster. Chromatic automatically tests and verifies UI changes across browsers, viewports, and themes, catching UI bugs before they hit production. We’re trusted by frontend teams at companies of all sizes, including GitHub, Adobe, BBC, Perplexity, and Shopify, to ensure UIs are tested and approved before reaching the billions of people who interact with them daily.

We’re hiring a Product Marketing Manager to create the technical assets that help engineering teams and leaders understand, adopt, and derive value from Chromatic’s and Storybook’s platforms. You’ll be on the Marketing team and will work directly with Sales, Developer Experience, and Product to support how developers learn, evaluate, and use our product.

This role is heavily execution-focused with an emphasis on building actionable, developer-centric content and assets that power marketing campaigns and sales enablement. Show developers and technical buyers how Chromatic and Storybook solves challenges in frontend delivery while directly impacting both product-led and sales-led funnels for the Go-to-Market team.

This is a fully remote position in the United States, Canada, or Europe.

Responsibilities

  • Write deep technical blog posts, tutorials, and guides that help engineers understand and implement Chromatic features.

  • Build comparison pages, and case studies that help teams evaluate Chromatic against alternatives.

  • Develop copy and logic for interactive assets, such as quizzes and calculators, with deep technical expertise.

    • Bonus: Ability to build and implement the interactive landing pages you design

  • Build and implement onboarding and nurturing assets, such as chat flows and email drip campaigns, to increase product adoption.

  • Run live webinars and workshops that bring developers into the funnel and nurture them toward adoption.

  • Develop technical sales enablement assets, including demos, decks, and talk tracks that embed a developer voice into the sales process.

  • Collect feedback from the field and distill developer pain points for GTM, Sales, and Product.

  • Help develop product positioning and messaging for product launches and feature launches alongside Developer Experience.

  • Maintain a high bar for technical accuracy and clarity to earn developer trust.

  • Proactively spot opportunities to equip GTM with developer narratives, rather than waiting for direction.

  • Requirements

    • 5+ years of product marketing experience for developers.

    • Deep understanding of the technical side of developer marketing and ability to speak competently to developers.

    • Demonstrable success in building multi-use assets that helped generate pipeline and product adoption.

    • Proven ability to build trust with developer communities with a point of view biased toward long-term meaningful engagement over shortcuts.

    We’d be extra excited if you…

    • Have experience in Product Marketing in frontend engineering tools or developer testing tools.

    • Experience in web development and ability to build pages (JavaScript/TypeScript, React or similar).

    • Have experience directly impacting product adoption and revenue pipeline at a startup.

    • Have worked effectively in a distributed, remote-first team environment.

    Salary Range: $122 - 165k + equity. Learn more about our compensation philosophy here. For a list of our other benefits & a peek into life at Chromatic, visit our careers page.

    Who you’ll work with

    As published by Chromatic. Applications are handled on their site.

    Skills this posting mentions

    Test Management ToolsProduct MarketingMarketing

    About Chromatic

    Web UIs are more complex than ever. Chromatic simplifies UI testing, maintenance, and collaboration. We build Storybook and Chromatic. Storybook is the most popular tool for building UI components. It's used by tens of thousands of companies including Airbnb, Microsoft, IBM, and Shopify. Chromatic automates frontend workflows for UI feedback, visual testing, and documentation. Customers include Adobe, BBC, and CircleCI.

    All 8 openings at Chromatic

    One click, then it is written

    Apply to Chromatic with a resume written for this role.

    Queue Product Marketing Manager - Developer Marketing and I read the posting, rewrite your resume against it, draft the cover letter, and score the fit. Then you press send, or press one button and I fill in Chromatic’s form for you.

    1. 01Drop your resume

      A PDF or a LinkedIn URL. About a minute, once.

    2. 02I rank the openings

      Every weekday morning, the live catalog scored against your history. Up to 20 worth your time, not two hundred links.

    3. 03Each one is written up

      Resume rewritten for the posting, a cover letter, a fit score. Press send, or let me fill in the form.

    • 25 sent a week, free
    • No card
    • Nothing sent until you say so

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    Put this to work

    Paste your career in once. Every application after that is written for you.

    Drop a resume or a LinkedIn URL. I rank the live openings against it, rewrite the resume and write a cover letter for the best of them, and fill in the employer's form when you press the button. You read, you decide what goes out.

    1. 01Drop your resume

      A PDF or a LinkedIn URL. About a minute, once.

    2. 02I rank the openings

      Every weekday morning, the live catalog scored against your history. Up to 20 worth your time, not two hundred links.

    3. 03Each one is written up

      Resume rewritten for the posting, a cover letter, a fit score. Press send, or let me fill in the form.

    • New matches ranked and written before you are up.
    • Every bullet stays inside what your history supports. Nothing invented.
    • Queued, submitted, interviewing, offer: one screen, not a spreadsheet.

    500 free credits on sign-up. No card. Nothing is sent until you say so.

    Listed from the job board Chromatic publishes. Refolk is not the employer and does not handle their hiring. Applications go to Chromatic directly.