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Product Manager, Growth

AirOps · San Francisco, CA

Location
San Francisco, CA, United States
Employment
Full time
Level
Mid level
Posted
11 months ago

About this role

About AirOps

AirOps is the full-service platform for brand growth in the age of AI search. As consumers shift from traditional search engines to platforms like ChatGPT, Claude, and Gemini, the entire ruleset of growth is being rewritten. Buyers now rely on agents to discover, recommend, and purchase products and services for them. If your brand isn't part of the answer, you aren't in the running.

Our platform offers everything a brand needs to get found, recommended, and earn trust. We work with category leaders, including teams at Ramp, Chime, Airbnb, ServiceNow, and Rippling, to drive visibility and accelerate growth from AI search.

Backed by Greylock, Unusual Ventures, Wing VC, and Founder Collective, we're headquartered in San Francisco, New York, and Montevideo.

About the Role

AirOps is hiring a Growth Product Manager to own the product-led engine that brings content teams from first touch to early habit. You will map, measure, and improve the journey from discovery to activation to early retention, with a focus on delivering fast time-to-value and clear business outcomes in AI-driven search.

This role sits at the intersection of product, data, marketing, and sales. You will define the growth strategy, build the experimentation program, and ship features that create repeatable loops across our insights, content operations, and publishing workflows.

Key Responsibilities

  • Own the acquisition, onboarding, and activation funnel for AirOps, targeting content leaders and teams across mid-market and enterprise.

  • Build and execute a product-led growth roadmap that balances quick wins with scalable bets tied to revenue impact.

  • Design and run experiments across signup, packaging, onboarding flows, templates, prompts, in-product education, and lifecycle messaging.

  • Create new growth loops such as shareable audit reports, scorecards, and template galleries that attract qualified teams and encourage word of mouth.

  • Work closely with Growth and Marketing on self-serve acquisition programs, content diagnostics, and AEO/SEO-friendly experiences that attract high-intent users.

  • Collaborate with Engineering and Design to scope, deliver, and iterate quickly, maintaining a high bar for usability and reliability.

  • Align with Sales and Customer Success on trial-to-paid motions, PQL definitions, routing, and in-product moments that support sales-assisted conversions.

Qualifications

  • 5+ years in Product Management with 2+ years focused on growth or PLG in B2B SaaS.

  • Track record improving activation and early retention for complex products, ideally used by content, SEO, or editorial teams.

  • Proficiency in A/B testing and feature flagging tools such as Optimizely, Posthog, or Statsig.

  • Strong analytics skills, including comfort with SQL and product analytics platforms like Amplitude, Posthog, or Metabase.

  • Experience building onboarding systems, in-product guidance, and lifecycle programs that shorten time-to-value.

  • Familiarity with content operations, SEO, and AI search dynamics, including how teams identify content gaps and measure off-site and on-site impact.

  • Clear, concise communication and the ability to influence cross-functional partners and leadership with data and narrative.

  • Fluency with modern prototyping tools (e.g. Cursor, Bolt, Claude Code) and comfort with design/collaboration environments like Figma and Git.

  • Bias for action and comfort operating in a fast-moving environment where priorities evolve with new insights.

Our Guiding Principles

  1. Extreme Ownership

  2. Quality

  3. Curiosity and Play

  4. Make Our Customers Heroes

  5. Respectful Candor

Benefits

  • Equity in a fast-growing startup

  • Competitive benefits package tailored to your location

  • Flexible time off policy

  • Parental Leave

  • A fun-loving and (just a bit) nerdy team that loves to move fast!

As published by AirOps. Applications are handled on their site.

Skills this posting mentions

OnboardingArtificial IntelligenceA/B Testing

About AirOps

AirOps helps brands get found and stay found in the AI era. It's the content engineering platform helping top marketing teams grow visibility and win in AI search. Teams like Webflow, Klaviyo, Wiz, and Kayak use AirOps to measure their content's performance across SEO and AI platforms, take precise action on the highest-impact opportunities, and measure results, creating a continuous loop of unique, performant content that compounds.

All 8 openings at AirOps

One click, then it is written

Apply to AirOps with a resume written for this role.

Queue Product Manager, Growth and I read the posting, rewrite your resume against it, draft the cover letter, and score the fit. Then you press send, or press one button and I fill in AirOps’s form for you.

  1. 01Drop your resume

    A PDF or a LinkedIn URL. About a minute, once.

  2. 02I rank the openings

    Every weekday morning, the live catalog scored against your history. Up to 20 worth your time, not two hundred links.

  3. 03Each one is written up

    Resume rewritten for the posting, a cover letter, a fit score. Press send, or let me fill in the form.

  • 25 sent a week, free
  • No card
  • Nothing sent until you say so

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Put this to work

Paste your career in once. Every application after that is written for you.

Drop a resume or a LinkedIn URL. I rank the live openings against it, rewrite the resume and write a cover letter for the best of them, and fill in the employer's form when you press the button. You read, you decide what goes out.

  1. 01Drop your resume

    A PDF or a LinkedIn URL. About a minute, once.

  2. 02I rank the openings

    Every weekday morning, the live catalog scored against your history. Up to 20 worth your time, not two hundred links.

  3. 03Each one is written up

    Resume rewritten for the posting, a cover letter, a fit score. Press send, or let me fill in the form.

  • New matches ranked and written before you are up.
  • Every bullet stays inside what your history supports. Nothing invented.
  • Queued, submitted, interviewing, offer: one screen, not a spreadsheet.

500 free credits on sign-up. No card. Nothing is sent until you say so.

Listed from the job board AirOps publishes. Refolk is not the employer and does not handle their hiring. Applications go to AirOps directly.