RefolkCandidates
JobsBuild my resume

Product Manager - Growth

Substack · San Francisco (HQ)

$190k - $230k/yrRemoteMid levelProductProductProductPosted 8 weeks ago
Apply with a tailored resumeView the original posting

About this role

ABOUT SUBSTACK Substack is building a new economic engine for culture, giving the brightest, most interesting, and most creative people on the internet the power of their own publishing platform. Substack empowers independent writers, artists, videographers, podcasters, and creators of all types to create, share, and make a living off their work through subscriptions - offering them creative freedom, ownership, and a direct connection to their audiences. We're growing fast. Millions of readers come to Substack directly every month, and our app is the primary destination for our most engaged users. We're looking for a rare hybrid - someone who thinks like a product manager, works closely with engineers, and has deep expertise in the organic growth levers that compound over time: SEO, ASO, and new user onboarding. THE ROLE This is a new role on the Growth team and a product role first. You'll own the organic side of our user acquisition flywheel, ensuring that Substack is discoverable at every surface where people are looking for great writing and ideas, and that when they find us, the experience from first click to first subscription is as frictionless as possible. You'll report to the Head of Growth. You'll work most closely with the Activation team on the onboarding and post-onboarding arc, and with Growth Marketing on ASO, paid-to-organic handoffs, and bespoke App Store landing pages. This is a hybrid role in the truest sense: you'll write PRDs and work with engineers one day, and audit keyword rankings or optimize an App Store listing the next. You should be comfortable in both modes and know which one the moment calls for. WHAT YOU'LL DO USER SIGN-UP & ONBOARDING - Own the first-run experience end-to-end: app splash, sign-up flow, first-session orientation, and the handoffs that turn a new install into an active reader - Partner with the Activation team on the post-onboarding arc - ensuring the moves we make in the first 60 seconds compound through the first wee

Excerpt from the posting Substack published. Read the full description on their site before applying.

Skills this posting mentions

EquitySEOAdvertising

About Substack

Substack lets writers connect with their audience on their own terms and earn money doing it. We make it simple for writers to publish to an email list that they own, get discovered on the web, and charge for subscriptions. More than 500,000 people pay to subscribe to writers across the Substack network, and the top writers make millions of dollars a year. Substack’s model depends on the success of writers using Substack - we only make money when they do. “Substack makes it dead simple to start a newsletter and get paid for it.” - Judd Legum, author of Popular Information "Substack gives me a way to connect with my audience on my own terms.” - Lyz Lenz, author of God Land and Men Yell At Me Make something that matters Great writing is valuable. It respects readers' time, their intelligence, and their trust. It helps us make sense of and change the culture we live in. At Substack, we're building a business model that enables great writing to thrive. Learn more about our opportunity and mission. We are a small but growing team, and there is more to build than we could ever imagine. That’s why we need you. We aim to take pragmatic approaches to problem solving while shipping high-quality products that allow the writing on Substack to take the spotlight. Every person at the company participates in customer support. We do this to build empathy with our users and enable us to build better products. We believe that a diverse team will help us build a product that best serves the needs of a wildly diverse ecosystem of writers. So whatever your background or perspective, we’d welcome your input to help build the best possible version of Substack.

All 12 openings at Substack

Apply to this role, tailored

Queue Product Manager - Growth at Substack and I will read the posting, rewrite your resume against it, draft the cover letter, and score the fit before you send anything.

Applications finish as drafts. Nothing is sent until you read it and press send. New accounts start with 500 free credits.

Tailor my applicationHow it works

More roles at Substack

See all

Similar roles elsewhere

See more

Listed from the job board Substack publishes. Refolk is not the employer and does not handle their hiring. Applications go to Substack directly.