Product & Customer Lifecycle Marketing Specialist
Nubank · São Paulo
About this role
ABOUT NU Nu is the leading digital bank in Latin America, serving 135 million customers across Brazil, Mexico, and Colombia. The company has been leading an industry transformation by leveraging data and proprietary technology to develop innovative products and services. Guided by its mission to fight complexity and empower people, Nu caters to customers’ complete financial journey, promoting financial access and advancement with responsible lending and transparency. The company is powered by an efficient and scalable business model that combines low cost to serve with growing returns. Nu’s impact has been recognized in multiple awards, including Time 100 Most Influential Companies, Fast Company’s Most Innovative Companies, and Forbes World’s Best Banks. Visit our Institutional Page https://www.nu.com/2026-en PRODUCT & CUSTOMER LIFECYCLE MARKETING SPECIALIST ABOUT US Nu is one of the largest digital financial platforms in the world, with more than 127 million customers across Brazil, Mexico, and Colombia. Guided by our mission to fight complexity and empower people, we are redefining financial services in Latin America and this is still just the beginning of the purple future we're building. Listed on the New York Stock Exchange (NYSE: NU), we combine proprietary technology, data intelligence, and an efficient operating model to deliver financial products that are simple, accessible, and human. Our impact has been recognized by global rankings such as Time 100 Companies, Fast Company’s Most Innovative Companies, and Forbes World’s Best Bank. Visit our institutional page https://international.nubank.com.br/careers/ ABOUT THE ROLE Within the Product & Customer Lifecycle Marketing team, this person will be responsible for helping the team build lifecycle management strategies centered around the customer journey in the Mass Market segment, considering segmentation and contextual behavior. YOU'LL BE RESPONSIBLE FOR: - Connecting analytical insights (such as critical sta
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