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Sr. Director, Product & Experience Marketing

Thumbtack · Remote, United States

$230k - $350k/yrRemoteDirectorProductMarketingMarketingPosted 5 weeks ago
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About this role

THUMBTACK HELPS MILLIONS OF PEOPLE CONFIDENTLY CARE FOR THEIR HOMES. Thumbtack is the one app you need to take care of and improve your home - from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements. We help homeowners know which projects to do, when to do them and who to hire from our growing community of 300,000 local service businesses. If making an impact inspires you, join us. Imagine what we’ll build together. ABOUT THE MARKETING & COMMUNICATIONS TEAM The Marketing & Communications team at Thumbtack is responsible for turning the company’s product ambitions into relationships that last. Product Marketing translates Thumbtack’s strategy into positioning that homeowners and professionals genuinely understand and value. Experience Marketing - spanning Lifecycle, Landing Page Optimization and Content Marketing - builds the ongoing engagement that makes Thumbtack indispensable after the first interaction. Together, these functions connect product, growth, and commercial efforts to the outcomes that matter most to the business. ABOUT THE ROLE This Sr. Director role leads both Product Marketing and Experience Marketing at a pivotal moment for Thumbtack. Demand is growing ahead of plan, the product roadmap is ambitious, and the company is investing seriously in the marketing capability that will turn transactional usage into lasting relationships. You will own strategy and execution across PMM and Experience Marketing, manage a team of experienced marketers, and work closely with Product, Commercial, and Growth leadership to keep these functions tied to the outcomes that drive the business forward. WHAT YOU’LL DO - Serve as the voice of the homeowner and the professional inside Thumbtack - building a continuous, rigorous understanding of what both audiences need, how they make decisions, and where the product ea

Excerpt from the posting Thumbtack published. Read the full description on their site before applying.

Skills this posting mentions

MarketplaceProduct PlanningProduct Roadmap

About Thumbtack

Thumbtack is the one app you need to take care of and improve your home - from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance, and bigger improvements. We help homeowners know projects to do, when to do them, and who to hire from our growing community of 300,000 local service businesses. If making an impact inspires you, join us. Imagine what we’ll build together. Please be advised: Thumbtack's Recruiting team will only communicate with active candidates from Thumbtack LinkedIn verified accounts and name@thumbtack.com email addresses.

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